At Refresh Renovations we’re changing the way the world renovates. And that’s no small thing. We looked at the $8.2b renovation industry and thought that if it was a house, you’d demolish it and start again.
The catch? They have to really want it. Sure, they need the right skill set, but attitude is front and centre. That’s why not everyone who looks at a Refresh Renovation franchise buys one. It’s also why not everyone who wants to buy one gets one. We’re changing the way the world renovates. And that starts with you.
Why you’ll be happy you chose Refresh
Refresh Renovations is the world’s leading renovations company. Established in New Zealand in 2010, Refresh Renovations has more than 40 franchises in its home country and globally more than 80 after the roll out of the franchise group in Australia, the United Kingdom and North America.
The enormous scale of this market means that, with the right plan in place, the only limit to your earning potential is your ambition.
- Refresh is a management franchise model - not looking for franchise partners with building or renovation experience
- You’ll be joining an established global brand that has done the foundation and groundwork for you
- Work for yourself, not by yourself - all the benefits for running your own business, with a low-risk career change
- Low start up and running costs - no premises, equipment or material investment required
- We use a proven process that can help anyone with a business and customer-service mindset succeed
- Owning a business asset with uncapped potential
- We provide you with full training in our innovative IT-based business management systems
- Ongoing business training and marketing support from a large team of specialists including your dedicated Franchise Business Manager
- You’ll be entering a huge and stable market that is untapped
The home renovation market has a massive problem - fragmentation and disorganisation. It is estimated that over 30% of projects end in a dispute because of this.
Our process is designed to reduce the common pitfalls in renovations such as budget-blowouts and timeline delays. We have engineered a very powerful model that combines a fully integrated software system, enabling Refresh franchisees to deliver the best customer experience and solve a massive problem for both homeowners and contractors.
Research by Harvard University’s Joint Centre for Housing Studies in 2014 also shows that Refresh’s process is proven by their study.
Harvard research concludes: “Building a trusted and recognisable brand on a national scale for which consumers would pay a premium, such as with franchising or strategic alliances, would likely transcend many of the other obstacles to scaling in the home renovation industry.”
You can achieve business success by improving the customer experience through communication as you offer one point of contact throughout the whole renovation process.
Create a business you’ll be proud of
Harvard also says: “..strong leadership and business acumen are the most important factors for successfully scaling in this industry”
Our franchise owners are not builders, they come from a variety of career backgrounds, many of which have nothing to do with home renovations. Some have backgrounds in pharmacy, IT Sales, real estate, engineering, banking and management.
You’ll be business-driven with a growth mindset and an interest in marketing and building a scalable business. Our most successful franchisees have strong relationship management skills and are great communicators that pride themselves on providing an exceptional customer experience.
We can provide you with training in this area, provided you have a few key skills and aspirations: Strong leadership skills, business-minded, ability to make customers feel important and supported, motivation to build a multi-million dollar business, sales and marketing abilities, enthusiasm and positivity, an interest in home renovations.
- Whangarei, Waipu Cove, Marsden Point, Parua, Ngunguru, Tutukaka SOLD
- Rodney Auckland SOLD
- North Shore Auckland. SOLD
- Waitakere. SOLD
- Auckland Central. SOLD
- East Auckland, Manukau. SOLD
- Franklin SOLD
- Waikato SOLD
- Tauranga, Mount Maunganui, Papamoa, Katikati, Te Puke SOLD
- New Plymouth, Stratford, Hawera, Opunake, Waitara, Eltham, Oakura. SOLD
- Manuatu district, Palmerston North. SOLD
- Wellington, Kapiti Coast, Porirua, Upper Hutt, Lower Hutt
- Dunedin SOLD
- Lawrence, Balclutha, Milton, Roxburgh, Riversdale, Gore, Clutha. SOLD
- Invercargill, Southland, Riverton, Bluff, Winton, Nightcaps, Ohai. SOLD
- Nelson SOLD
- Rotorua SOLD
- Marlborough SOLD
- Taupo SOLD
Success Story - Wayne Gordon
I was involved in NZ Army logistics for 24 years, which commenced with me qualifying as an apprentice chef, and then moving on into training roles. From there I moved on to broader logistics management. Anna (my wife, and Refresh Manawatu’s director, accounts & administration manager) and I were still both employed by the NZ Defence Force when we were posted to Waiouru.
As we had investment rental properties in Palmerston North, we often found it difficult getting routine maintenance or larger renovation work done on the properties because it was extremely hard to find 'one stop' companies or trades personnel to manage and complete all the work we wanted.
We found Refresh Renovations while searching online. Refresh was still a new franchise at that time, and there was no one servicing the Manawatu region. We got talking to Refresh about how much we loved the idea, and after a few months of phone calls and interviews we decided we would like to take on the Manawatu territory ourselves.
My project management experience has obviously been important in this role but we have found that all aspects of our business really come back to inter-personal skills, and communication. Relationship building is key, whether dealing with clients, sub-trade specialists or merchants. It's a challenging industry, and respect, support and cooperation are absolutely essential. If trust and a shared vision of successful outcomes isn't there you will really struggle to achieve quality results.
I have found the Refresh process beneficial as it allows you to break down complex renovations that can involve as many as twenty different stakeholders ranging through designers, engineers, trade specialist groups, merchants, and regional council representatives. It's thorough and fair, allowing agreed stages to be worked through, which really allows clients to make good informed decisions about matters that will impact on cost and budget.
Whether you are after a cost effective and practical renovation, or something entirely bespoke with design features to meet your personal style, we can work through our processes to design and cost a project to suit.
My advice to anyone who might be considering becoming a Refresh Franchise owner is to be prepared that Refresh is a ‘people’ business. You don't need to start off with a huge amount of technical knowledge of the industry, but you need to establish good networks of knowledgeable people quickly, who can provide the right advice. Build networks with your local merchants and ask around to get referrals for the sub-trade specialists you will need.
Introduce yourself to the local Building Services Council staff and don't be shy to drop in to ask what you think might be 'dumb' questions. You'll be surprised how often experienced tradespeople make incorrect assumptions, and the local council staff often appreciate you taking the time to ask their opinions to get the correct answers. 'There is no such thing as a dumb question", so ask lots, and don't feel too proud to admit when you need help or advice.
You will be responsible for delivering dreams, and clients will expect you to navigate through hurdles with their best interests at heart. Find good people to align your business to. If they can't meet your expectations, they won't meet your clients expectations either.
We have been impressed with the professional and polished approach taken by the team at Traffic in their establishment and roll-out of the Refresh Renovation franchise operation. Traffic’s approach, and Refresh’s processes and systems appear to be second to none. They are certainly far more advanced than a number of other franchise systems that we have had contact with. Our view is that the team at Traffic and Refresh are proactive, innovative, well-organised, smart, professional and committed to excellence. As their lawyers, we have seen first hand how satisfied potential Refresh Renovations franchisees are in terms of the process of introduction to the system and subsequent conversion to franchisees. The roll-out of the Refresh franchise operation has been able to be brought to market extremely quickly without any compromise in quality. Opportunities will certainly come knocking to this franchised business, and we would recommend them, and Traffic, without hesitation.
The Refresh franchise was affordable compared to other franchises available in the market. I could own a franchise without actually taking a huge loan, before even getting into a business. The second biggest advantage to owning a Refresh franchise is having the flexibility and the lifestyle that I am leading right now. The right balance between my family life and professional life was equally important to me.
Like most Refresh franchise owners, I’m not from the industry. I’m 46 and decided that I wanted to get out of the rat-race in terms of working for the corporate world and working for “the man”. So I was looking for something that meant that I got to set my own agenda. I have a lifestyle which I like to maintain so I did look objectively at Refresh in terms of whether it could maintain my lifestyle and/or provide a better lifestyle both through my financial perspective and from a work/life balance perspective.
With a franchise, you can hit the ground running. The fact that guidelines and structure are already in place really helps people who do not have experience in running their own business. The best part is you can start selling instantly.” - Dave Georgetti Auckland franchise owner & former business manager
Refresh Renovations stood out for me because of their straightforward and well-designed operating strategy. The national marketing support the company offers is outstanding and their systems are excellent – the Refresh process covers everything from the initial briefing to concept, working drawings, quote, build and finished project. This allows clients to fully understand what’s involved in a renovation project – the planning needed to achieve the end result.